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editorial staff
Ruth McFarland
Publisher
Kim Roberts
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Andrea Weinfurt
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Gina Goodman
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Lisa Larranaga
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Terri Rieck
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Libby vanBuskirk
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Kristin Esch
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Sarah Hetland
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Michael Mace
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Ruth Sosnowski
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Valerie Lopez
Web Site Administrator
Global Services magazine
CMP launches publication dedicated to global sourcingBy Alexis Urda
Outsourcing and globalization have dramatically changed the modern business world, sweeping aside old business practices and establishing new ones. How can business professionals stay ahead of the game? CMP Media’s latest magazine, Global Services, hopes to offer some answers.
Premiering in February, Global Services aims to help professionals harness their global sourcing needs. The monthly magazine will cover business processing outsourcing, IT outsourcing, customer service and global business operations. Articles will include expert advice from services sourcing professionals, reports on technology and research-based studies.
According to editor in chief Rusty Weston, the magazine will target a wide range of business professionals who deal with sourcing responsibilities. “Our audience ranges from CIOs to business analysts,” he said. “We’re trying to be an essential guide to sourcing services. We want to be the authoritative publication in the industry.”
The first issue will feature the Global Services 100, a list of the top global service providers in business and technology. The magazine also has an online edition, which launched Jan. 3. It provides news and exclusive features, including a weekly newsletter, columns and a blog written by online executive editor Shyamanuja Das.
In Every Issue
IP Watch – Offers ideas and concepts related to services sourcing
Metrics – Highlights studies on global businesses
Spotlights – Reviews new books of interest to business professionals
Five Things to Do In… – Lists activities for business travelers in different cities
Global Service Provider Index – Contains exclusive stock listings
Features – Provides special reports on global sourcing topics, technology and tools
Expert Views – Includes advice and columns designed to help readers with sourcing decisions
Pitching Tips
Weston and senior writer Steve Marlin welcome e-mail pitches. Weston asks PR professionals to be familiar with the specific focus of the magazine before pitching. They are interested in customer-based stories about service sourcing, as well as research-oriented studies.
Contact Information
600 Community Dr
Manhasset, NY
11030-3825
Tel: (516)562-5000
Fax: (516)562-7293
